Bikes

Madone SL 7 offers legendary speed, cutting-edge tech, and unbelievable ride quality in a 500 Series OCLV Carbon package that keeps things light and quick for fast rides and races. IsoFlow technology smooths out bumps in the pavement while lowering weight and offering an aerodynamic advantage over your competition, and a wealth of speedy features like our newest Kammtail aero shapes, a wicked fast and smooth Shimano Ultegra Di2 electronic drivetrain, carbon wheels, and invisible hose routing make for a race machine that feels just as fast as it looks. It's right for you if... You want speed, quality, and performance with a carbon frame that turns heads, a premium electronic drivetrain, long-lasting tires that corner fast and grip hard, revolutionary IsoFlow aerodynamics, and an all-out aero road rig that makes every ride feel like your fastest ride ever. The tech you get A 500 Series OCLV Carbon frame with aero Kammtail tube shaping and revolutionary IsoFlow seat tube, invisibly routed cabling, a super fast Shimano Ultegra Di2 12-speed electronic drivetrain, Bontrager RSL Aero OCLV Carbon handlebars, and Bontrager Aeolus Pro 51 tubeless-ready carbon wheels. The final word Madone SL 7 is a premium race-ready speed demon that's itching to take you on your fastest road rides and carry you to the podium on every race. It belongs at the front of the group setting the pace and conquering KOMs. Why you'll love it - A full OCLV Carbon frame paired with a wicked fast Shimano Ultegra Di2 drivetrain provides an ultra-premium ride - IsoFlow technology helps the seatmast and saddle flex for a more comfortable ride while also improving frame aerodynamics and shaving weight - Flared Bontrager RSL Aero Handlebar is comfortable in the drops, improves aerodynamics, and looks super sleek - Deep Bontrager Aeolus Pro 51 OCLV Carbon wheels cut through the wind and lighten your ride - A Shimano Ultegra Di2 electronic drivetrain offers noticeably smoother and faster shifting

Top Fuel 9.8 is a high-performance full suspension mountain bike for endurance racers and riders who don't settle for one style of riding. It combines the best qualities of XC and trail bikes for an unbelievably fun, efficient, and capable rig. It's fast on flow, shreds big singletrack, and conquers endurance events. The 9.8 is built with an OCLV Mountain Carbon frame and across-the-board parts upgrades, including a 120mm FOX Performance 34 Step-Cast fork, Shimano XT drivetrain, and carbon wheels and bars. It's right for you if... You want an efficient, capable, short-travel trail bike that excels at endurance and stage racing and can handle rough trails and even XC races. You appreciate the performance advantage of carbon and want a superlight bike with race-level components and suspension. The tech you get A full OCLV Mountain Carbon frame, upgraded 120mm Fox Performance 34 Step-Cast Float fork with GRIP damper, 115mm of rear travel with a FOX Performance Float shock, and a 1x12 Shimano XT drivetrain. Plus, wide carbon Bontrager Kovee Elite 30 wheels with a 54-tooth Rapid Drive hub for fast engagement, TwistLoc dual remote suspension lockout, Bontrager Line Elite Dropper, Bontrager Line Pro OCLV Carbon handlebar, and upgraded Shimano SLX brakes. The final word Top Fuel 9.8 is an efficient, capable, and ridiculously fun short-travel carbon trail bike with the performance boost of upgraded parts like the drivetrain, fork, and brakes. It's built to rip technical terrain and descents, speed through flow sections, and withstand the beating endurance races dole out. Why you'll love it - This bike wants to go fast—it's built with no-nonsense, high-performance parts - You get a Straight Shot down tube for extra stiffness in the rough and Knock Block frame defense to protect against spinning bars and fork crowns - TwistLoc simultaneously locks out front and rear shocks for climbs and sprints with the simple Grip Shift-like motion - Wider Kovee Elite 30 wheels provide better tire support so you can run lower pressure and get more traction - This short-travel trail bike gives you a suspension setup that’s capable in several MTB disciplines, and especially suited to endurance events

Speed Concept SLR 6 eTap is an aerodynamic carbon triathlon bike engineered for incredible speed and seamless integration. Every bit of this bike-from the light aero frame to ride-smoothing IsoSpeed to cutting-edge fuel and hydration systems-has been painstakingly designed to help you beat your PR again, and again, and again. It's right for you if… You leave it all on the course and want a tri bike that does the same. You want blazing fast aero speed, a SRAM wireless electronic drivetrain for precise shifts, and loads of integrated accessories that make hydrating and re-fueling easy. The tech you get Ultra-lightweight 800 Series OCLV Carbon frame, drag-reducing Kammtail Virtual Foil (KVF) tube shaping, Speed Concept full foil carbon fork, road-smoothing IsoSpeed, integrated aero fuel, hydration, and flat kit storage, SRAM Rival eTap AXS wireless electronic 12-speed drivetrain with SRAM eTap Clics shifters so you can stay low while shifting, fully integrated handlebar and stem, Bontrager Hilo Comp triathlon-specific saddle for an aggressive aero position, disc brakes for reliable stopping power, and aero Bontrager carbon wheels. The final word Speed Concept is as fast as it is smart. Its simple, thoughtful design and integrated features ensure a less stressful race day and help you achieve your fastest bike and run splits ever. Why you'll love it: - Smart integrated fuel and hydration storage makes it simple and stress-free to stay strong without leaving your aero position - Top Tube IsoSpeed takes the edge off rough roads and is damped with an elastomer so it rebounds in a smooth, controlled, stable motion - Easy build, easy travel: fast assembly makes it easier to travel to races - The SRAM Rival eTap AXS drivetrain is smart, smooth, and completely wireless - Make it yours: it's fully customizable through Project One. Choose your model. Choose your paint. Choose your parts.